Kendrick Lamar’s latest album, GNX, has achieved an extraordinary milestone, surpassing 2 billion streams on Spotify in just 96 days. This makes it the fastest rap album of the 2020s to reach this mark, outpacing previous record-holder Travis Scott’s UTOPIA.
Beyond its impressive streaming numbers, GNX has had a profound cultural impact, sparking conversations about social issues, self-reflection, and the evolution of hip-hop. Each album release from Lamar feels like an event, and the numbers certainly back that up this time.
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