As the Grammy nominations approach on November 8, speculation is high for the Best Rap Song category. This year’s nominees are expected to reflect two major trends in rap: the rise of women and the heat of rap beef. Kendrick Lamar’s diss track “Not Like Us” is a strong contender for the win, bolstered by its widespread success and cultural impact.
The predicted nominees include Future & Metro Boomin with Kendrick Lamar for “Like That,” GloRilla’s “Yeah Glo!,” Megan Thee Stallion’s “Hiss,” and Kanye West with Ty Dolla $ign on “Carnival.” But it’s Kendrick’s “Not Like Us” that stands out, with chart-topping success and over 500 million streams on Spotify. Carl Chery, Spotify’s Head of Urban Music, believes Lamar’s track is the frontrunner, saying, “The track record is there. It’s one of the biggest moments of the year.”
“Not Like Us” resonates with audiences as a diss track that combines social commentary and catchy beats. The song sparked discussions about cultural appreciation and cemented itself as a cultural touchstone. Spotify’s Chery adds that while Kendrick is likely to take home the Best Rap Song award, it remains to be seen which of his songs will get the nod in the Performance category.
Overall, this Grammy race could be Lamar’s to lose, with “Not Like Us” as the clear favorite to secure a win on Grammy night.
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